The American company CRESTRON is one of the world's leading manufacturers of AV electronics. It has been called the Apple of the AV industry due to its unique solutions, high degree of product integration into the system, and premium quality. Its greatest strengths are its high level of in-brand integration and its highly advanced programmability. Its products include traditional AV signal management units (matrices, switches, transducers, audio processors, amplifiers), AV-over-IP converters, video conferencing devices, speakers, and the control processors needed to control them, as well as push-button and touch panel panels. In other words, everything that can be part of a complete AV and automation system in a modern, highly integrated meeting room, lecture hall, conference room, or smart home.